In times of the Sharing Economy, i.e. the common use of resources that are only temporarily needed, exceptional customer service is becoming more and more important to support customers in their effort to share efficiently, trustworthily and reliably.
In today’s business realm, continuing innovation and strong competition make it difficult for companies to outperform competitors on a product basis alone. With new features quickly being copied or entering the market, the quality of the customer experience has become … Continue reading
Which marketing strategies lead to a decisive advantage in extremely competitive markets? Only a costly few. In the age of word of mouth, the rules are in any case different. The only key to success is the customer. Basically it … Continue reading