Innovative tech trends continue to revolutionize the way for businesses to flourish and expand in many markets. Companies are implementing the tech trends to increase efficiency, improve their processes, bring new and improved products and services in the market and most importantly, improve profitability. Trends you should keep in mind this year that are relevant and might affect many areas, such as outsourcing are:
Machine learning describes the ability of systems to self-sufficiently learn from business procedures and use this knowledge in improving and predicting future performances. Until now, the trend of machine learning (ML) has focused on optimizing processes, for example by implementing new algorithms that are then used to forecast irregularities or deviations. In the future, one of the targets will be to increase productivity and also to optimize new leads, like in customer service sectors. Many applications that are currently utilizing machine learning like bots, are being programmed to solve basic queries that were previously handled by humans. In this way, employees will be able to concentrate on more complex tasks. This will add value to the offered services by enhancing the customer experience e.g. through faster handling times.
Progressing at a rapid speed, machine learning, as one of the major parts of artificial intelligence is projected to be used extensively and companies will double the application of ML by the end of 2018 according to a research that was done by Deloitte in 2017. (Here you can find out more about the case study).
Business experts continue to emphasize that big data is the future, as the relevance of analyzing accumulated mass data continues to grow. Big data is used to process complex information to boost business strategies by making the data more customer-oriented. This will lead to more efficient campaign management and greater economic advantages for companies. Implementing big data will simplify analysis on one hand and optimize software solutions on the other. As a result, companies will be able to promptly and competently meet customers’ needs.
Artificial intelligence (AI) is expected to be conceptualized in even more mainstream applications this year. Many people are excited about the revolution it will bring into our lives, whilst others are slightly engulfed with worries of how it will lead to a possible reduction in employment due to the automation of work processes traditionally done by humans. The bigger picture is actually very promising: As of now, enterprises are using AI-technologies as well as other computer programs to replace repetitive procedures which tend to get boring for humans when done repeatedly. Artificial intelligence will support technology in many outsourcing sectors as well. It will generate additional revenue through improving the productivity as well as increasing opportunities for more cost effective operations for users, for example through a VR-enhanced customer support.
Internet of things (IoT)
One of the massive tech trends to pay attention to this year will be the further growth and integration of the Internet of Things (IoT). This concept signifies the connection of people, processes, data and things. But how? Through the connection of devices we normally use on the internet, our daily tasks will be optimized and made much easier and faster. The shared connectivity will enable our devices to enhance customer’s experience, for example through fridges ordering the food or sneakers counting the number of calories we burn. Companies are customizing IoT solutions and implementing them in different branches, like automotive and industrial sectors, to further intensify the customers interaction. These examples prove that the era of IoT is here and with the advancement in technology, the usage of IoT will continue to increase.
Contemplating between a mobile website and a mobile app, companies are continuously adapting their webpages to mobile devices. Why is it necessary? Traffic from mobile devices continues to grow at a steady rate. A recent survey that was conducted by Smart Insights showed that consumers spend more than 5 hours a day on their mobile devices. The study showed that traffic from mobile devices is as high as 70% of the overall traffic from all devices. The analysis confirmed that companies can lose quite a huge number of clients if they don’t modify their websites to offer optimal responsiveness as people around the world progressively become more tech savvy.
What are your favorite tech trends for the future?